Description

This page serves as a comprehensive resource for our customers during the Gen3 migration. We aim to provide assistance and clarity throughout this transition period. Here, you'll find answers to frequently asked questions, along with helpful resources to ensure a seamless migration to our Gen3 Portal.

General Questions

What is Gen3?
Gen3 is El Toro's latest innovation, designed as a comprehensive self-service platform that empowers users with robust tools for efficient campaign management. Its key features include:

• Campaign Management: Users can effortlessly manage their campaigns, tailoring each to meet their unique requirements.

• Creative Upload and Storage: The platform offers seamless uploading and secure storage solutions for various creative assets.

• Audience Generation and Storage: Users can create and store audiences, enhancing the effectiveness of their campaigns.

• Customizable Reports: Gen3 provides advanced reporting tools, allowing users to generate customizable CSV reports that offer insightful analytics and performance metrics.

• All-in-One Platform: Designed as a unified platform, Gen3 consolidates all essential marketing tools in one accessible location, streamlining the user experience.

How do I change my password while in Gen3?
Follow these steps provided within the Knowledge Base documentation to update your password.

Audiences

Can users delete audiences?

Users can delete audiences that haven't been attached to a submitted order line.

What are locked audiences?

Locked audiences are custom audience segments generated by El Toro that are locked within the portal. Users are still able to view these audiences and attach them to other order lines, but are unable to modify or download them.

What audiences are available within the portal?

The following audience types are available within the portal:

• IP Targeting

  • B2C

  • B2B

• Digital Canvassing

• Venue Replay

• Digital New Mover

• Map Polygon

• Zip Code Lists

• IP Address Lists

• Retargeting

Creatives

What creative types are supported in the portal?
Our Gen3 portal supports the following creative types:

• Banner

• HTML5s

• Native Ads

• Ad Tags

• Video

• VAST Tags

• OTT

Are users able to delete creatives?
Users can delete creatives that haven't been attached to a submitted order line.

Are support requests needed for unique landing pages per creative?
While support requests are currently necessary to set up unique landing pages for creatives, in a future release of Gen3, users will gain the capability to customize landing pages per creative on their own.

Can users preview all creative types within the portal?
In Gen3, Ad Tags, VAST Tags, and HTML5s are not visible. Previews are exclusively accessible within our DSPs and can be checked by submitting a customer support request through the portal or via email at support@eltoro.com.

Migration

What is a migration?

This refers to the strategic process El Toro employs to transition users from its older platform version, V2, to the more advanced Gen3 platform. This migration is designed to provide users with enhanced capabilities for managing their marketing initiatives, while still maintaining access to their existing campaigns and assets in V2.

Here's a detailed breakdown of how this process works:

• Dual Platform Access: Users are granted access to both V2 and Gen3 platforms, allowing them to manage their initiatives with greater flexibility. This dual access is particularly beneficial for clients with migrated organizations.

• Functionality Across Platforms:

  • In V2, users can access assets, run campaigns, and view reports as usual.

  • In Gen3, users have the capability to create new assets and manage campaigns, leveraging the advanced features of the new platform.

• Gradual Transition: Users are encouraged to transition to Gen3 as soon as possible, with simultaneous access to both platforms ensuring a smooth migration process.

• Cross-Platform Visibility:

  • Within a few weeks of the initial launch, initiatives from V2 can be viewed in Gen3, facilitating a cohesive overview of all campaigns.

  • However, initiatives created or managed in Gen3 are not visible in V2, streamlining the transition towards the newer platform.

• Synchronization and Editing Restrictions:

  • Campaigns and order lines synchronized with Gen3 from V2 will become read-only within Gen3.

  • All modifications to campaigns and order lines must occur within the platform where they were originally created. For instance, if an order line is submitted in V2, all subsequent edits must be made in V2, and it will be read-only in Gen3.

• Platform Submission Policy: Initiatives will be started and completed within the same platform, preventing any cross-platform submission of the same initiative.

Will I have access to my initiatives in the previous Portal?

All active V2 organizations are synced with Gen3. This means all organizations and their creatives have been synced to Gen3 first. Weekly, audience assets and campaigns from V2 will also move to Gen3. Clients will continue to have access to their assets and initiatives in V2.

Note: Your current payment information (credit card details) will not be synced with Gen3 from V2. Once users have access to Gen3, they will be prompted to add a credit card (wherever required) to be able to submit a campaign.

Reporting

Is there a different process when submitting MatchBacks or report requests from Gen3?
No, users can submit MatchBack and report requests in the same manner as they do in V2. However, please note that CSVs cannot be uploaded into the Portal. Clients will need to submit CSVs for MatchBacks via email at support@eltoro.com.

Is reporting available through Gen3?
Yes, all order line reports, including political ones, are available within the Gen3 portal.

Walkthrough Sessions

How to Request a Gen3 Portal Walkthrough?

Please contact your sales representative or email support at support@eltoro.com, and we will help you set up a walkthrough.